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Editorial Modelling
Editorial Modelling is seen as one of the most glamorous jobs, along side Catwalk and Fashion Modelling, thanks to the fact the models are displaying some of the most exclusive and high fashion items. Editorial Modelling also provides excellent exposure for the models as this kind of work is not limited to just magazines, as images from these shoots can become part of a national advertising campaign or promotion of a particular design collection. The magazines that are world famous for their fashion include Vogue, Elle, Glamour and Cosmo that focus on fashion with a large amount of pages they must fill each month with a range of fashions. Many of these editorial pages feature models wearing what the magazine thinks will be the next trend in fashion. Editorial Modelling is not as high earning as Catwalk and Fashion Modelling but pays for itself in the level of exposure. Editorial Modelling also has a greater degree of freedom, allowing the creatives and photographers to create a visually stunning and extreme shot. One of the high points of Editorial work is being a cover model for an issue of one of the high fashion magazines due to the national coverage and exposure this results in.
Editorial Modelling involves all aspects of fashion and offer great variety for the model. Fashion editorial modelling a photo shoot specifically for a magazine feature, or to promote the work of a particular designer. These shoots are professional and will usually include a hair stylist, make-up artist and dresser as well as the photographer and their assistants, and the art director for the feature, or sometimes the designers themselves. Editorial Modelling often involved the promotion of predetermined outfits so a model will often not be required by bring any of her own items. If the Editorial Modelling work is based on accessories then the model may need to supply their own clothes. Unlike runway modelling, fashion editorial models don't need to meet strict height requirements, although they will still need to be the required dress size and have good skin, teeth and hair.
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